Inbound Telemarketing Over The Festive Season
The call centre that is dedicated to Christmas shopping should be ready to take full force as the festive holiday season is here. For the next few weeks, individuals who are handling the telemarketing needs for major shopping companies can expect a huge increase in the number of inbound calls that are received.
Speculations are this year that this Christmas period will see its best numbers since 2007. This includes a variety of web transactions that will result in calls to telemarketing firms. Those companies looking to have absolute success should keep in mind that there will be plenty of customers who will be short on patience as they struggle to get their full list of tasks complete.
Clients who experience lengthy phone calls and hold times will become discouraged and may choose to shop elsewhere. Therefore, it is the responsibility of the inbound telemarketing specialist to remain focused and to deliver superior quality results, while reducing the amount of time each customer must spend on the phone.
As an added measure, inbound telemarketing firms should also consider bulking up on their staff in an effort to handle the increase in customer calls over the course of the day. This way, no customer is lost and sales remain high for thanks in part to the telemarketing agency.
