What Language Barrier? The Value Of Multilingual Telemarketing

Are you wanting to take your business global and feeling like your business is ready to be put on the international map? The difference between businesses who make it happen and businesses who fail to attract an international interest is the level of connection and effort made when engaging and attracting global customers.

Developing a marketing strategy that benefits both your business and your international prospects is essential for success, putting clear communication and mutual understanding at the forefront of your campaign. A strong multilingual campaign comes from more than just translated advertising, Team Telemarketing can help you create a deeper connection with customers all over the world.

Communicating with your customers in their native tongue is essential for success in global campaigns. Using native languages to communicate with your customers shows a high level of respect and allows telemarketing calls to flow better, with a clear and concise understanding. It sends the message that your business or brand is committed to communicating with customers on their terms.

Using multilingual telemarketing also gains a huge competitive advantage, if you are expanding into fresh markets you will find that there are many companies that are not up to speed with the benefits of multilingual marketing. It is simply not enough to expect English to suffice in countries where English is not the first or even the second language of the population. You will also be competing with local business in the countries you are trying to break into, so it is vital that you step up to their level and provide a ‘local customer experience’ as much as those businesses already established in the country.

With a number of rules and regulations in place, businesses need to be confident that no important information is missed or lost in translation when selling products or services to international clients. Staying on the right side of the law can be achieved if companies communicate with their customers clearly, in a language they genuinely understand. This one of the most important reasons it is crucial to provide effective multilingual communication in your campaigns, to support compliance strategies and reduce risk of breaking regulations.

At Team Telemarketing our multilingual team has experience working throughout EMEA, APAC and the Americas. We deliver telemarketing communications into more than 40 countries, proving to our clients that centralised, global research ensures continuity of messaging, matched productivity and clear assessment of collated results by country and overall comparison.

We offer the same high quality customer service and sales tenacity in our multilingual telemarketing as we adopt in our UK calls. We have a sound understanding of the complications global telecommunications can bring which is why our international team consists of native callers; telemarketers who are trained to cover every aspect of your brief and objectives, with insight regarding the country and culture.