The Power Of Multilingual Telemarketing
English is one of the most common languages native and learned in the world, and is something as native English speakers, we take for granted. Although English has become a ‘world language’, there will still be people in your target market who do not possess the ability to use it and that is where multilingual telemarketing can come in handy and broaden your customer opportunity.
It is a fact that a person will block out a marketing message, and the business that tries to deliver it, if it is not offered to them in their native tongue. Who can blame them? If you were delivered a marketing message in mandarin you wouldn’t give it a second thought either. This can be detrimental to the extension of your customer base and could see your business losing out on potential huge profits. If you’re intending to go international and contact people in other countries you must invest in multilingual marketing, and telemarketing in particular.
Not only does ignoring the language barriers lose you potential customers and profits, it also can make communicating in general extremely confusing. A lot of people in non-english speaking countries, can speak very little of it and although your potential customer may think they understand, there is a good chance they won’t. Engaging your client is hard enough in telemarketing, without having to explain yourself a million times with the high likeliness that they still won’t understand because english is not their native language.
Adapting your telemarketing efforts to the native language of the customers you are keen to attract can open a whole new market for your business and can help to encourage growth for your brand. So, what do we suggest for businesses wanting to communicate on a multilingual level?
Team Telemarketing are experts in the telemarketing business, and have been for decades. We have worked with some of the biggest businesses in the world, who have clients and customers who speak many different languages. Our multilingual team of telemarketers have delivered telemarketing calls in over 40 countries, ensuring that there is a consistency across a clients telemarketing campaign, adhering to the same standards and with the same passion that we deliver to our English speaking customer databases.
If you are interested in working with our multilingual telemarketing team to achieve a reach to a broader target market and find success for your business internationally, contact us today!