Telemarketing Outsourcing VS Telemarketing Freelancers

In modern business, with time being more stretched than ever, outsourcing and hiring freelancers has been a very normal and common practice for many businesses all over the world, across a wide range of industries looking for a number of different skill sets, including telemarketing.

Businesses are looking for more efficient and time saving ways to get the best out of their marketing campaigns, with short term success being so desirable, many businesses find training up their own internal teams an unnecessary and costly venture when it’s much easier to hire experienced and affordable telemarketing teams externally.

But, should you go for freelancers or use outsourcing companies? Team Telemarketing is taking a look at the two options vastly available to your business.

Telemarketing Freelancers

Telemarketing freelancers are a great option on the surface, they’re usually cheaper to employ and offer a more personal connection to your business as they will be directly led by your business in their everyday working expectations. However, choosing the right freelancer can be a challenge in itself.

Although your freelancer will be handpicked by your business to work with, they are open to working with other clientele during their time working with you as they will work self employed and there’s a good chance they will have connections to other companies elsewhere if you employ on merit. This can affect the quality of their work and their reliability when they have their eggs in many baskets, and can hinder the quality of the results you gain in your telemarketing campaigns.

However, if you are looking for an individual to work with your team, that you feel you can mould into an employee away from the office, grow to trust and rely on, with unrivalled telemarketing skills, it may be one hundred percent worth using a freelancer.

Telemarketing Outsourcing:

Outsourcing can be greatly advantageous for businesses with little time to invest into a good telemarketing structure and campaign. There are many ways that outsourcing can benefit your business, with probably the most obvious being the ability to streamline your business by helping to reduce labour costs and time consumption on recruitment and training.

There is a layer of security that you don’t get with freelancers, as any lead generation or telemarketing company you use will be regulated and they also won’t be able to hide away from scathing reviews and feedback should their business not provide the service they said that they would. These outsourcing companies have much more to lose and will often invest in becoming the ‘go to’ in their industries, so will go above and beyond in a saturated market to ensure you are happy with the quality of their work.

Another great thing about outsourcing companies is they’re also multi-faceted and can offer a wide range of services, including specialist telemarketing and lead generation services that you may not even know you needed.

Team Telemarketing is a reputable and professional telemarketing, lead generation and marketing company that offers outsourcing solutions to some of the biggest brands and institutions in the UK including NHS.