Is your call centre dealing with complaints?

Recent surveys have shown that in many cases complaints made to call centres are not being dealt with correctly if at all. This is one of the main bugbears for customers and some cases in the service industry have led to them switching suppliers. Call centres and telemarketing agencies need to make sure that complaints are dealt with quickly and efficiently by their agents and the customer needs to know this is happening and that they are being taken seriously. If you went into a shop to buy a pair of Jeans and the service was sloppy and you weren’t dealt with in a courteous manner you wouldn’t go back would you? The same logic applies to call centres and telemarketing agencies.